Sensory services supply in-depth data to help you enhance product performance.

UL-STR’s multi-disciplinary highly-trained experts are globally respected leaders in their field, providing in-depth performance and sensory evaluations, consumer studies, laboratory testing, training and consultative services.

Trained Descriptive Panels
UL-STR uses standard and customized rating scales for intensity, and terminology that is specific and relevant to your product to deliver continuity between panelists and products, and repeatable data.

Shelf-life & Stability Studies
Used by the food and consumer products industries to determine and validate the length of time a product will retain its quality under a defined set of storage conditions, UL-STR has the capability to evaluate your products in real-time and accelerated conditions.

Degree of Difference (DOD) Testing
By evaluating the key attributes of your sample including sensory, physical, packaging claims and chemical analysis, against any number of competitor, store or national brand samples, UL-STR can help assess how your current or prospective products compare.

Statistical Analysis
Using sophisticated statistical software, UL-STR analyzes your test data to assess product performance and risk, and our statisticians are available to consult on advanced test designs.

Product Cuttings
Assessing general product quality and acceptance, UL-STR product cuttings can help compare how your product stacks up against the new and enhanced products you need to deliver to market, or the competition.

Claim Substantiation & Product Optimization
UL-STR’s claims substantiation provides testing and analysis that help validate your advertising, packaging, and marketing claims, to help you maximize your products potential for consumer satisfaction and acceptability.

On-site Sensory Training & Product Evaluation
UL-STR can help you create in-house programs in areas of discrimination, descriptive and affective sensory evaluation methods.