Sensory testing and product evaluations from UL-STR help you launch products that delight consumers.
Sensory attributes can play a major role in your target consumer’s experience with your products. To minimize returns and maximize repeat purchases, it is crucial that your product’s description accurately matches the sensory cues delivered in your marketing, and on your packaging.
UL-STR’s trained sensory and consumer panels can help ensure your products are optimized for their preferred sensory characteristics. Our ability to combine sensory services with physical and analytical testing makes us the preferred sensory services provider to the consumer products industry.
UL-STR’s TAQA® (Technically Advanced Quality Assurance) product evaluation program is based on the most highly recognized international and U.S. standards, including FDA and USP, and offers the ultimate quality assurance protection for your brand.
Customizable sensory testing and product evaluation programs to suit your product development needs:
- Consumer Testing
- Trained Descriptive Panels
- Sensory Specification Development
- Competitive Assessments
- Screening & Training Programs
- Trend Interpretation
- Statistical Analysis
- Questionnaire Development
Additional Sensory Testing and Product Evaluation Resources
Webinar: Store Brand Innovation
Case Study: Dollars & Sense